P r oud Ally

SEE BEETLEJUICE THIS
MONTH AND…

  • Receive a limited edition Playbill
  • Enjoy a Halloween-themed cocktail available at the concessions stand
  • Get your hands on exclusive swag

Check back soon to see what else we have in gore.
Did we say gore? We meant to say store.

SPIRIT-SHAKING MUSIC

Take your Halloween party playlist to the next level with our never-before-released preshow tunes composed by BEETLEJUICE Music Producer Matt Stine.

STRANGE AND UNUSUAL SWAG

See the show on a Tuesday and receive an exclusive piece of swag that you can hold on to for life.

EVERY
THURSDAY

Enter the in-person costume contest at the Winter Garden Theatre for the chance to get your photo taken with the cast.

MORE INFO

CAN'T MAKE IT IN THE FLESH?

Don’t worry – you can still get in on the fun! Enter the digital costume contest through October 27.

MORE INFO

GET ALL THE DEETZ

Check out the calendar below for more information
about our month-long celebration.

Click on a date for tickets to that day's show!

WEEK 1: Tue, Oct 1 - Sun, Oct 6

LIFE IS SWEET

Swing by Ben & Jerry’s in Times Square (200 W. 44th St.) or Rockefeller Center (30 Rockefeller Center) and enjoy a BEETLEJUICE-inspired sundae, available through October 31.

STRANGE AND UNUSUAL SWAG

See the show and receive a special piece of swag that you can hold on to for life.

THE JUICE IS LOOSE

Heading to the Winter Garden Theatre? Swing by Applebee’s (205 W. 50th St.) for a special $3 BEETLEJUICE-inspired beverage. It’s a non-alcoholic treat breathers of all ages can enjoy. Show your BEETLEJUICE ticket for 20% off your entire bill.

THE BEST COSTUMES
IN THE NETHERWORLD

Get a frightfully good Halloween costume at Abracadabra (19 W. 21st St.) – and check out the curated BEETLEJUICE section through October 26 only for all your spooky, stripy needs.

Enter the in-person costume contest at the Winter Garden Theatre for the chance to get your photo taken with the cast.

MORE INFO

INSTAGRAM STICKER 2.0

Look out for a special addition to our Instagram Sticker Pack.

SIX-FEET-UNDER FLAGS

The ghost-with-the-most is coming to Fright Fest! Visit Six Flags (1 Six Flags Blvd, Jackson Township, New Jersey) and check out the BEETLEJUICE tombstone on the trick-or-treat trail.

SOPHIA POSSESSES INSTAGRAM

The @BeetlejuiceBway Instagram Story will be taken over by our dearly beloved Sophia Anne Caruso ("Lydia Deetz")! Tune-in for an all-day dose of strange and unusual content.

PLAYBILL FOR THE RECENTLY DECEASED

Don’t forget! See BEETLEJUICE any day in October to receive a limited edition Playbill.

TRIVIAAAAAH!

Put your BEETLEJUICE knowledge to the test – and win killer prizes – at trivia night, hosted by Sweet & Vicious (5 Spring St.).

WEEK 2: Mon, Oct 7 - Sun, Oct 13 +

THE POSTS WITH THE MOST

Visit our social pages to see exclusive content featuring our dearly beloved cast.

STRANGE AND UNUSUAL SWAG

See the show and receive a special piece of swag that you can hold on to for life.

THE JUICE IS LOOSE

Heading to the Winter Garden Theatre? Swing by Applebee’s (205 W. 50th St.) for a special $3 BEETLEJUICE-inspired beverage. It’s a non-alcoholic treat breathers of all ages can enjoy. Show your BEETLEJUICE ticket for 20% off your entire bill.

COOKIES AND SCREAM

Swing by Schmackary's (362 W. 45th St.) through October 31 and get one of the Netherworld-approved cookies. Heck, get two. YOLO!

THE BEST COSTUMES
IN THE NETHERWORLD

Enter the in-person costume contest at the Winter Garden Theatre for the chance to get your photo taken with the cast.

MORE INFO

DO YOU HEAR THAT SOUND?

That’s the beautiful sound of the official BEETLEJUICE cast album. Get your hands on a copy of the CD now.

SHAKE SEÑORA

Visit Black Tap's Herald Square location in NYC (45 W. 35th St.) and say "Beetlejuice, Beetlejuice, Beetlejuice" to grab THE BEETLEJUICE CrazyShake®, available for one day only. Don’t worry – the shake will be back on the menu October 30 – November 3.

SPIRIT-SHAKING MUSIC

Take your Halloween party playlist to the next level with our never-before-released preshow tunes composed by BEETLEJUICE Music Producer Matt Stine.

THE HOST WITH THE MOST

Alex Brightman hosts "Broadway Tastes" at the NYC Wine & Food Festival, featuring a performance by our very own Sophia Anne Caruso. Click here for more.

WEEK 3: Mon, Oct 14 - Sun, Oct 20 +

THE POSTS WITH THE MOST

Visit our social pages to see exclusive content featuring our dearly beloved cast.

STRANGE AND UNUSUAL SWAG

See the show and receive a special piece of swag that you can hold on to for life.

FACEBOOK LIVE (OR DEAD)

We’re going live at Facebook New York in celebration of the BEETLEJUICE Original Cast Recording! Tune in to our Facebook page at 11am ET for a Q&A with Kerry Butler, Dana Steingold and Adam Dannheisser.

THE BEST COSTUMES
IN THE NETHERWORLD

Enter the in-person costume contest at the Winter Garden Theatre for the chance to get your photo taken with the cast.

MORE INFO

BEETLEJUICE GIVES BACK!

Join us in supporting the Ronald McDonald House in New York City. Click here to donate and help others have a truly Happy Halloween.

SOPHIA POSSESSES INSTAGRAM

The @BeetlejuiceBway Instagram Story will be taken over by our dearly beloved Sophia Anne Caruso ("Lydia Deetz")! Tune-in for an all-day dose of strange and unusual content.

THE JUICE IS LOOSE

Heading to the Winter Garden Theatre? Swing by Applebee’s (205 W. 50th St.) for a special $3 BEETLEJUICE-inspired beverage. It’s a non-alcoholic treat breathers of all ages can enjoy. Show your BEETLEJUICE ticket for 20% off your entire bill.

THE PASSWORD IS
“BEETLEJUICE, BEETLEJUICE, BEETLEJUICE”

Hidden behind a door in the UES. ice cream parlor (1707 2nd Ave.), you’ll find a whole new Netherworld. Visit this Prohibition era speakeasy on Sunday, October 20 to enjoy a viewing of the “Beetlejuice” film and specialty cocktails. Come dressed up, and you’ll receive some spectacularly strange swag!

WEEK 4: Mon, Oct 21 - Sun, Oct 27 +

THE POSTS WITH THE MOST

Visit our social pages to see exclusive content featuring our dearly beloved cast.

STRANGE AND UNUSUAL SWAG

See the show and receive a special piece of swag that you can hold on to for life.

HAUNTED HOUSE GUEST

There will be a special guest in the audience. But, please don’t show him too much attention… it’ll just go to his head.

THE BEST COSTUMES
IN THE NETHERWORLD

Enter the in-person costume contest at the Winter Garden Theatre for the chance to get your photo taken with the cast.

MORE INFO

BEETLECRAWL BEGINS

Celebrate Halloweekend on the official Beetlecrawl. Visit our partnering bars and restaurants to enjoy a BEETLEJUICE-themed cocktail. Daylight come, and you’ll have to crawl home!

MORE INFO

KEEP ON BEETLECRAWLING

Spend your Saturday on the official Beetlecrawl. Visit our partnering bars and restaurants to enjoy a BEETLEJUICE-themed cocktail. We can practically hear you singing, “work all night on a drink a rum!”

MORE INFO

BEETLECRAWL BITES THE DUST

Enjoy the last day of the official Beetlecrawl. Visit our partnering bars and restaurants to enjoy a BEETLEJUICE-themed cocktail. Hangovers included!

MORE INFO

RIP DIGITAL COSTUME CONTEST

This is your last chance to enter the digital costume contest!

MORE INFO
WEEK 5: Mon, Oct 28 - Thu, Oct 31 +

A MESSAGE FROM THE OTHER SIDE

Tweet at us using #TrickOrTweet and #BeetlejuiceBway to receive a message from the ghost-with-the-most himself.

THE POSTS WITH THE MOST

Visit our social pages to see exclusive content featuring our dearly beloved cast.

BLACK AND WHITE COOKIES

Visit any one of Zaro's ten locations for a BEETLEJUICE cookie featuring our signature black and white look. Available through October 31 only.

STRANGE AND UNUSUAL SWAG

See the show and receive a special piece of swag that you can hold on to for life.

TRIVIAAAAAH!

Put your BEETLEJUICE knowledge to the test – and win killer prizes – at trivia night, hosted by Trivia AD at Stone Creek Bar & Lounge (140 E. 27th St.)

A MESSAGE FROM THE OTHER SIDE

Tweet at us using #TrickOrTweet and #BeetlejuiceBway to receive a message from the ghost-with-the-most himself.

TRIVIAAAAAH!

Put your BEETLEJUICE knowledge to the test – and win killer prizes – at trivia night, hosted by Trivia AD at The Shepherd & The Knucklehead (1313 Willow Ave., Hoboken, NJ 07030).

SHAKE SEÑORA

Visit any Black Tap in NYC to enjoy THE BEETLEJUICE CrazyShake®, available from October 30 – November 3.

Herald Square, 45 W. 35th St.
Midtown, 136 W. 55th St.
Soho, 529 Broome St.

A MESSAGE FROM THE OTHER SIDE

Tweet at us using #TrickOrTweet and #BeetlejuiceBway to receive a message from the ghost-with-the-most himself.

HAPPY HALLOWEEN!

We’ll announce the winner of the online costume contest. Enter by October 27 for the chance to win. Click here to learn more.

This is your last day-o to tweet at us using #TrickOrTweet and #BeetlejuiceBway to receive a message from the ghost-with-the-most himself.

Enter the final in-person costume contest for the chance to get your photo taken with the cast.

MORE INFO

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